Our Story
The Signal Noise was founded in 2016 by a small group of tech writers who were frustrated by how much online media had turned into clickbait and noise. We started as a weekend side project — a simple blog where we could cut through the hype and write honestly about technology, culture, and the ideas shaping how people live and work. What began as a passion project quickly grew into a destination for readers who wanted clarity instead of clutter.
Who We Are
The Signal Noise is owned and operated by co-founders Maya Ellison and David Cho, two former tech journalists who met while working at a mid-sized digital publication. After years of writing for outlets driven by pageviews rather than substance, they decided to build something different: a site where quality reporting and thoughtful analysis came first. Today, they continue to lead the editorial direction of the site, working closely with a growing team of writers and contributors.
What We Cover
The Signal Noise covers the intersection of technology, culture, and everyday life. Our core coverage areas include:
- Emerging technology and gadget reviews
- Digital culture, internet trends, and online communities
- Productivity, remote work, and the future of how we work
- Media literacy and the changing information landscape
- Occasional deep dives into topics our readers are curious about
We aim to be the “signal” in a media landscape full of “noise” — delivering content that’s useful, well-researched, and worth your time.
Our Team
Our team is made up of writers, editors, and researchers from a variety of backgrounds, including journalism, computer science, and design. In addition to our co-founders, our core team includes:
- Priya Nair — Managing Editor, overseeing daily content and editorial standards
- Jordan Blake — Senior Technology Writer, focused on hardware and emerging tech
- Sofia Ramirez — Culture & Trends Editor, covering internet and digital culture
- Tom Whitfield — Head of Research, fact-checking and data-driven reporting
We also work with a rotating group of freelance contributors who bring specialized expertise to specific stories and topics.
Our Mission
Our mission is simple: to help readers separate the signal from the noise. In a world of endless information, we’re committed to publishing content that is accurate, useful, and genuinely interesting — without the sensationalism.